Visual Art Praxis
Contact David McCue
The BBC Proms are an annual event celebrating critically acclaimed and
popular classical music.
RedBee Media briefed David McCue
and John Salisbury to deliver a refresh to
an existing televised brand campaign.
The commissioned treatment focussed
on a narrative surrounding the venue and cultural institution of the Royal Albert hall
and the anticipation of a live orchestra
tuning up before a performance.
Visually the sequence is a hybrid style, combining live-action footage and flowing digital illustrations.
You can view pre-production artwork, storyboards documenting the
development of the project here
Creative - David McCue
Design & Storyboards -David McCue
VFX/ Animation -David McCue
AE Compositing - John Salisbury
Director -David McCue with John Salisbury
Creative Director - Steven Aspinall
Producer -Janet Smith
Produced by REDBEE Media
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